Confession: I really wish I did
This Kotex commercial captures in 30 seconds 3 1/2 years of college.
Okay. Maybe that's being a little dramatic.
But really, it's so refreshing to see an ad like this that is completely honest about the entire process of market research and execution of (in my opinion) a very successful commercial. This is the kind of writing I would love to get
to do one day.
I want to be not only allowed, but encouraged to think outside the box. I
really wish I had a TV so I could monitor how
tampon ads will be changing in the upcoming months. I think Kotex
started a revolution, and I can't wait to watch what happens.
KT
katherkildsen@gmail.com
