"One Stop Shop" is so dated.

One thing I've tried to do at any job is not keep my mouth shut.  Not in a rude way, of course.  What I mean is, if I have an idea or a suggestion, I make sure I voice it to show initiative.  Then, who knows?

In this instance, I was sitting in on a meeting with my boss and a client.  We were talking about what his ad should look like and what he would like included, and he listed off a laundry list of items.  Basically, he wanted to let readers know that his company was a "one stop shop" without actually using that cliché.  My wheels started turning, I jotted some words down, and at the end of the meeting, I gave my notes to my boss.  As luck would have it, my copy got placed in the ad.

My Adfab Writings on:
Worth Exteriors Corp.
(Advertisements created by Marlena Vogt.)

This is how the ad appeared in the magazine.

This is the copy I wrote.

Seeing what I wrote in a real life magazine feels amazing.  I hope it happens thousands more times.  I also hope all those grade school teachers who told me I need to stop talking in class feel pretty silly right now.

Thanks for reading,

KT

katherkildsen@gmail.com